One of the true signs of a legendary career is one where the legend in question is at peace. This demonstrates both fulfillment and accomplishment, which describes the careers of childhood friends and former WWE Superstars Edge and Christian.
Each had wildly successful runs both as singles and tag team performers, and neither have any desire to get back in the ring even as a stadium filled with over 80,000 screaming fans awaits at WrestleMania 33. I spoke with the entertaining duo as they prepared to release the first episode of their podcast, E&C’s Pod Of Awesomeness, which will feature WWE universal champion Goldberg as its first guest.
“We want it to be very fan-interactive. We’re going to have a voicemail where you can leave ideas or just rambling whatever and we play it on the air,” said Edge.
“We don’t take ourselves too seriously, so it leaves a lot of room to just have fun with stuff, so hence you get the TV show on the [WWE] Network and I’d like to think, in terms of a podcast, we’ll try to bring the same thing.”
Christian followed up, saying “we want to talk about everything. We’re both fathers and we want to talk about that. [Edge] is big into music…we both like all types of different types of sports and we can actually formulate a sentence or two, so good for us.”
Edge and Christian, real names Adam Copeland and William “Jay” Reso, are entering an industry that is enjoying a significant economic boom. Once a niche hobby, podcasting has become a full-fledged marriage between business and entertainment. Shows like Serial, which is widely credited as a pioneer that propelled the industry, has cleared over 100 million downloads. The podcasting arena has never looked back since.
In 2015, an estimated $34 million in advertising was spent on podcasts, a figure that is bound to continue to increase as podcast listening has grown in every year since 2006 with the exception of 2013. Podcasting boasted an estimated 98 million listeners nationwide in 2016. It has made an equally indelible mark in the world of pro wrestling, where popular podcasts like The Steve Austin Show and Talk is Jericho have been featured as part of WWE Network’s growing library, which features over 7,000 hours of content—300 of which was original content added in 2016.
With Edge and Christian already starring in their own show on the WWE Network, and WWE.com running a feature article on their podcast, don’t be surprised if their podcast becomes the latest to be featured on the Network.
Based on the teaser episode, where they claim to “peel back the curtain to our brains,” this podcast intends to take on a very free-flowing format of storytelling and life in WWE. Edge and Christian succeeded on The Edge and Christian Show that Totally Reeks of Awesomeness by finding the perfect balance of catering to hardcore fans while still being able to entertain fans who may have more of a fondness for past eras as well. The two do not figure to shy away from hot-button issues in wrestling today, and they certainly did not do so when asked about Paige and her unfortunate leaked photo scandal.
“With technology now, you’ve just got to be so careful. Nothing’s truly private…but that’s the world we live in. That’s the way it is now. Sadly there’s a lot of deprived people who think this is—I don’t know—maybe a hobby. But, it just sucks,” said Edge.
Another budding story could see The Hardy Boyz, longtime rivals of Edge and Christian in the Attitude Era, return to WWE as the promotion has reportedly made them an offer. Though WWE tends to bring in legends as nostalgia acts rather than newer incarnations developed outside of the promotion, like Bully Ray who was brought in strictly as Bubba Ray Dudley for his 2015-16 run in WWE, both Edge and Christian are fans of the Broken Universe and feel it can work in front of a mainstream crowd.
“Crazier things have worked on that mainstream of scale,” said Edge citing the success of The Undertaker whose gimmick of a human zombie is quite ridiculous when laid out on-paper.
“It’s all about reinventing yourself,” said Christian.
“You could probably be The Hardy Boyz, stick your two fingers up, make that ride from town to town and hope that people follow along with that nostalgia. Instead, they’ve taken the bull by the horns and reinvented themselves and stayed current, stayed fresh and keep people talking, and that’s what it’s all about.”
Edge concurred, saying “wrestling is all about reinvention, and if you don’t reinvent yourself, you’re going to get stagnant and people are going to get bored. I think back to when I came back from my first neck surgery and I came back as the babyface that I was when I left. I went in to my hometown of Toronto with the IC title against [Chris] Jericho and Batista and got booed.”
“Matt and Jeff are smart enough, particularly Matt—who is very hands-on with all of the incarnations of his character—to try stuff. I haven’t seen a whole lot of it, I’ve seen a couple of things and I thought it was hilarious and awesome.”
Both Edge and Christian look to continue their own awesome streak post-WWE with their new podcast which is streaming now.
All quotes were obtained firsthand unless otherwise noted.